AUDIENCE PROFILE!

After much consideration I have decided that I want my magazine to be directed at a niche audience, really specifically at younger people (15-25) with an interest in Post Punk, Goth Rock - Alternative Rock. I will feature modern day versions of bands such as Siouxsie And The Banshees, The Cure and Velvet Underground. Also, I thought as both these bands have a similar style and are both from Britain, I might make my audience smaller still, and focus on only British bands.
I have decided to go for this idea as these kinds of bands, from what I can see, don't really fit into the magazines that are published now. They're probably not serious enough for Rock Sound, because of their punky attitude, but probably too dark and gothic for Kerrang! and also, because I want to feature British bands, you wouldn't find them in Alternative Press as that is an American Magazine.
My target audience should expect to find information, news, posters, gig dates and interviews with the more unknown bands. I think I'll try and appeal to my target audience by making the cover bold and try to put an eye catching, headlining story that will catch their interest. I'll also include competitions to win various items, maybe iconic instruments or vinyls of the originators of this genre. I think, to attract my audiences attention further I could feature maybe non musical celebrities who have an interest in any of these genres giving their top 5 bands or songs.
I think the advertising space could be taken up by things like alternative clothing stores and bands of this genre advertising tours as this is a good way for them to directly speak out to their also very specific niche audience.

I think my magazine will have more female than male readers (60% : 40%)  as I have asked around and in the 70's - 80's when Goth Rock originated there was more of a female fan base. I think this is because, if we look at the likes of Robert Smith, he wore make up, had huge back combed hair and was quite femine and I don't think that this would appeal so much to the majority of males, therefore I reckon this will still be the case today.